[videoplayer file=”https://s3.amazonaws.com/SMNM_Videos/6-fb-info-section.f4v” /]

I was thinking I should just name this chapter “The Kenyon Salo Section” after my good friend Kenyon Salo.  He is the master of the Facebook Info section, after all.  It was his transparency and honesty in this particular section that created this chapter (and the restaurant analogy) and showed how the info section can be a real asset to your business.  So, thanks Kenyon.

One of the most difficult hurdles we face as network marketers is the element of trust.  Why should these people trust complete strangers with their money?  Well, it’s a very valid question, why should they?  What we’ve seen is that the more someone knows about a person, the more trust they are willing to give them.  It’s that same mentality that the FBI trains their field officers with in case they are kidnapped in the field:  Share as much personal information as you can with the kidnappers, and they are less likely to harm.  It puts a soul into the person.

We can adapt the same technique to our Facebook info section.  If we are willing to share our vulnerabilities and our victories, we make ourselves more relatable to people that are just trying to get to know us.  We all know that network marketing and mlm businesses still have a negative connotation to a lot of “civilians”, so it’s our job in our info section to be honest, transparent, and forthcoming.  The good news is, chances are, if you’re in network marketing, you have a pretty good life. We have more money, more time freedom, and the reasonable assumption that you’re doing something good in the world.  That’s more than most people can say about what they do.  So don’t be afraid to put it all out there.  Your journey is what makes you relatable to people, and will make them want to work with you.  Remember:  “People like people that are like themselves, and they work with people they like.”

If they can’t get to know you because you have nothing about yourself in your information section, don’t expect them to want to work with you.  Why would they?

Lets get wild and crazy and fill out our info section here:

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A lot of people have privacy concerns related to their info section.  We’re going to tackle that in the next chapter.

5 Responses to “Chapter 10 – Facebook 101 : Your Info Section”

  1. michael September 9, 2011 at 5:00 pm #

    Hi Michael…tried to find your fb page…haven’t seen it yet…can you give me a clue? Great info BTW…thinking about taking your course…Michael too:)

  2. Vicki Leigh November 3, 2011 at 9:46 pm #

    Michael I type in fb.me/mto and it takes me to my Facebook page.

  3. Vicki Leigh November 3, 2011 at 9:55 pm #

    Michael, I don’t have the same Facebook page screen as you do. How do I get that?

  4. Vicki Leigh November 5, 2011 at 4:57 pm #

    Michael thank you for that link I am now set up the same as what is shown on this course. Amazing course so far 🙂

  5. Dolores Ramsbottom May 16, 2012 at 5:53 pm #

    You’re removing the fear in FB for me … thanks for that!